Honda© Odyssey Minivan
For the launch of the new Odyssey minivan, Honda turned to Evite to create two new products to showcase video content and increase brand visibility. The new How-Cast video module, sponsored by Honda Odyssey, provides Evite users with compelling how-to videos for category-specific events. The video unit is customized with pre-roll video, sponsor links and Honda Odyssey design cues to create a uniquely branded experience for Evite users.
In addition, Evite extended their product offering to Honda with the Upload Your Own Photo template. This type of template allows users to upload a photo of their choosing directly to the invitation. Honda leaped at the opportunity to be the first Advertiser to sponsor one of these types of highly customizable and personalized invitations.